WE GO WIDER SO YOU GET NOTICED. WE DON’T SET LIMITS WHEN WE GO WIDE-FORMAT.
This type of digital printing technology can print items such as large billboards and posters, retail signage in shopping centres and hoarding for construction purposes. The wide-format process is highly versatile and can be used to embellish smaller items producing effects such as gloss finishes and textured print. You can let your imagination soar with wide-format.
+ How do you use wide-format?
Here’s the thing, wide-format is almost a case of what can’t you do? It incorporates banners, indoor and outdoor signage, murals and wallpaper, large and small window and floor graphics, even vehicle wraps and graphics. Using this technology makes a lot of sense when variable imagery and sizes are needed. Many items are mounted with backing board, used with roll-up or used for portable advertising, applied to shop fronts, walls or vehicles.
+ When should you use wide-format?
Wide-format printing is particularly popular for advertising and marketing purposes, or when a small number (under 100 pieces) or oversized items (larger than A3), are required. Some examples of wide-format print include billboards, presentation boards, life-size cut-outs, exhibition stand graphics, hi-visibility health and safety posters, plan printing, CAD drawings, gift wrapping paper, personalised wallpaper and photo quality reproductions.
+ What are the alternatives to wide-format printing?
Flexographic printing. If your job has high volumes then flexographic printing maybe for you. It is a lot faster during the run compared to wide format printing but be aware that the first copy tends to be more expensive to produce. The flexographic printing process requires time to set up and clean the machine which also needs to be taken into consideration.
+ What materials (substrates) can wide-format handle?
From simple and practical to more complex brand executions that will get you noticed, wide-format’s versatility delivers surprising outcomes, consistently. This technology supports printing on a range of materials and surfaces including wood, acrylic, rigid cardboard, glass and fabrics, to name just a few.
